Max Capacity Website Exampels | Grindstone Coaching Website Redesign

About the Project

Client Overview

Grindstone is a niche creator coaching program helping monetized YouTubers, streamers, and shorts creators go from side-hustle income to full-time revenue. Their audience is driven, skeptical of “guru” promises, and craves proof that the program works.

The Challenge

✅ Outdated single-page site with low conversion
✅ Weak SEO structure and almost no organic traffic
✅ No clear case studies or client wins showcased visually
✅ No easy way for visitors to book calls or get questions answered

The Solution

Designed a modern, creator-friendly site that aligns with Grindstone’s bold, no-fluff brand tone
Wrote clear, outcome-focused copy inspired by Alex Hormozi-style $100M Offers structure
Built reusable page templates: Home, Why Grindstone, Past Client Wins, FAQs, Apply for Coaching, Contact
Integrated social proof throughout: stats, quotes, visuals of sponsorship deals, revenue dashboards
Embedded Calendly for seamless 15-minute discovery call booking
SEO-optimized all pages for niche keywords like creator coaching, monetize YouTube channel, quit your job as a creator

“Max Capacity took our vague landing page and turned it into a site that makes us look as premium as the results we deliver. The clarity, the trust signals, the flow — our leads feel more confident before they even get on a call."